Agency Costs and Scarce Resources: Influences on Brazilian Franchising
This paper revisits a traditional issue in literature on franchising: the contractual mix (i.e., the proportion between franchised and company-owned stores). We analyze 270 Brazilian chains to better understand the Brazilian scenario. We stress the dynamics of this proportion over time considering t...
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| Опубліковано в:: | BBR - Brazilian Business Review |
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| Автори: | , , |
| Формат: | Artigo |
| Мова: | Inglês |
| Опубліковано: |
FUCAPE Business School
2019
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| Предмети: | |
| Онлайн доступ: | https://www.redalyc.org/articulo.oa?id=123062260005 https://www.redalyc.org/journal/1230/123062260005/ https://www.redalyc.org/journal/1230/123062260005/html/ https://www.redalyc.org/journal/1230/123062260005/123062260005.epub https://www.redalyc.org/journal/1230/123062260005/movil |
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