Dimensiones y medición de la calidad de servicio en empresas hoteleras
This work pursues a double objective. The first one, the measurement using as an instrument the SERVQUAL scale, of the quality service provided by the hotel sector of the Cantabria Community. The second objective is to identify, starting from a carrying out of a factorial analysis, the most importan...
Shranjeno v:
| izdano v: | Revista Colombiana de Marketing |
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| Principais autores: | , |
| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
Universidad Autónoma de Bucaramanga
2001
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| Teme: | |
| Online dostop: | https://www.redalyc.org/articulo.oa?id=10900303 |
| Oznake: |
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