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Overabundance of unhealthy food advertising targeted to children on Guatemalan television
To assess, for the first time, the extent (by hour channel) and nature (e.g. persuasive marketing techniques (PMT) and health-related claims) of unhealthy food advertisements (ads) targeted at children (3–11 years) on the six most-watched television (TV) channels in Guatemala. We recorded 864 h of v...
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| Pubblicato in: | Health Promot Int |
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| Autori principali: | , , , , |
| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
Oxford University Press
2020
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| Soggetti: | |
| Accesso online: | https://ncbi.nlm.nih.gov/pmc/articles/PMC7785310/ https://ncbi.nlm.nih.gov/pubmed/32060503 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1093/heapro/daaa002 |
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