Comparing responses to public health and industry-funded alcohol harm reduction advertisements: an experimental study

OBJECTIVES: Conduct a head-to-head experimental test of responses to alcohol harm reduction advertisements developed by alcohol industry Social Aspects/Public Relations Organisations (SAPROs) versus those developed by public health (PH) agencies. We hypothesised that, on average, SAPRO advertisement...

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Detalhes bibliográficos
Publicado no:BMJ Open
Main Authors: Brennan, Emily, Schoenaker, Danielle A J M, Durkin, Sarah J, Dunstone, Kimberley, Dixon, Helen G, Slater, Michael D, Pettigrew, Simone, Wakefield, Melanie A
Formato: Artigo
Idioma:Inglês
Publicado em: BMJ Publishing Group 2020
Assuntos:
Public Health
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC7523211/
https://ncbi.nlm.nih.gov/pubmed/32988938
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/bmjopen-2019-035569
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