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Impact of Animal Characters at Zoo Concession Stands on Healthy Food Sales

OBJECTIVE: The primary objectives of the study were to examine 1) how increased availability of healthier items at a zoo concession stand affects sales and 2) how animal character marketing on zoo menu boards affects sales revenue. DESIGN: An ABABABAB intervention was conducted over an 8-week period...

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Detalhes bibliográficos
Publicado no:J Nutr Educ Behav
Main Authors: Karpyn, Allison, Sawyer-Morris, Ginnie, Grajeda, Sara, Tilley, Katherine, Wolgast, Henry
Formato: Artigo
Idioma:Inglês
Publicado em: 2019
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC7348483/
https://ncbi.nlm.nih.gov/pubmed/31668735
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.jneb.2019.09.013
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