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Impact of Animal Characters at Zoo Concession Stands on Healthy Food Sales
OBJECTIVE: The primary objectives of the study were to examine 1) how increased availability of healthier items at a zoo concession stand affects sales and 2) how animal character marketing on zoo menu boards affects sales revenue. DESIGN: An ABABABAB intervention was conducted over an 8-week period...
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| Publicat a: | J Nutr Educ Behav |
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| Autors principals: | , , , , |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
2019
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| Matèries: | |
| Accés en línia: | https://ncbi.nlm.nih.gov/pmc/articles/PMC7348483/ https://ncbi.nlm.nih.gov/pubmed/31668735 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.jneb.2019.09.013 |
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