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Placement and Format of Risk Information on Direct-to-Consumer Prescription Drug Websites

We investigated whether the location and format of risk information on branded prescription drug websites influences consumers’ knowledge and perceptions of the drug’s risks. Participants (Internet panelists with high cholesterol [n = 2,609] or seasonal allergies [n = 2,637]) were randomly assigned...

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Bibliografische gegevens
Gepubliceerd in:J Health Commun
Hoofdauteurs: Sullivan, Helen W., O’Donoghue, Amie C., Rupert, Douglas J., Willoughby, Jessica Fitts, Aikin, Kathryn J.
Formaat: Artigo
Taal:Inglês
Gepubliceerd in: 2017
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Online toegang:https://ncbi.nlm.nih.gov/pmc/articles/PMC7309341/
https://ncbi.nlm.nih.gov/pubmed/28129069
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1080/10810730.2016.1258745
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