A carregar...

Selling of Products: The Use of Single-Electrode Wireless EEG in Consumer Behavior

The results of three different groups of customers, each exposed to a different sales technique, were compared in order to evaluate which sales technique was more effective for achieving higher levels of sustained attention. The study used the Neurosky headband to measure brainwaves in millivolts. T...

ver descrição completa

Na minha lista:
Detalhes bibliográficos
Publicado no:Int J Psychol Res (Medellin)
Main Authors: Muñoz, Yaromir, López-Gallego, Francisco, Arias-Salazar, Alejandro, Serna-Rodríguez, Maribel
Formato: Artigo
Idioma:Inglês
Publicado em: Facultad de Psicología. Universidad de San Buenaventura, Medellín 2019
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC7110167/
https://ncbi.nlm.nih.gov/pubmed/32612788
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.21500/20112084.4089
Tags: Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!