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Neurophysiological Responses to Different Product Experiences
It is well known that the evaluation of a product from the shelf considers the simultaneous cerebral and emotional evaluation of the different qualities of the product such as its colour, the eventual images shown, and the envelope's texture (hereafter all included in the term “product experien...
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| Udgivet i: | Comput Intell Neurosci |
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| Main Authors: | , , , , , , , , , , , , , , |
| Format: | Artigo |
| Sprog: | Inglês |
| Udgivet: |
Hindawi
2018
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| Fag: | |
| Online adgang: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6174742/ https://ncbi.nlm.nih.gov/pubmed/30344600 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1155/2018/9616301 |
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