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Evidence for complex contagion models of social contagion from observational data

Social influence can lead to behavioural ‘fads’ that are briefly popular and quickly die out. Various models have been proposed for these phenomena, but empirical evidence of their accuracy as real-world predictive tools has so far been absent. Here we find that a ‘complex contagion’ model accuratel...

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Publicat a:PLoS One
Autors principals: Sprague, Daniel A., House, Thomas
Format: Artigo
Idioma:Inglês
Publicat: Public Library of Science 2017
Matèries:
Accés en línia:https://ncbi.nlm.nih.gov/pmc/articles/PMC5501614/
https://ncbi.nlm.nih.gov/pubmed/28686719
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1371/journal.pone.0180802
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