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Content Analysis of Trends in Print Magazine Tobacco Advertisements

OBJECTIVES: To provide a descriptive and comparative content analysis of tobacco print magazine ads, with a focus on rhetorical and persuasive themes. METHODS: Print tobacco ads for cigarettes, cigars, e-cigarettes, moist snuff, and snus (N = 171) were content analyzed for the physical composition/a...

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Detalhes bibliográficos
Publicado no:Tob Regul Sci
Main Authors: Banerjee, Smita, Shuk, Elyse, Greene, Kathryn, Ostroff, Jamie
Formato: Artigo
Idioma:Inglês
Publicado em: 2015
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4517845/
https://ncbi.nlm.nih.gov/pubmed/26236763
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.18001/TRS.1.2.1
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