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What information do consumers consider, and how do they look for it, when shopping for groceries online?()

Previous research investigating what information shoppers seek when purchasing groceries has used either lab-experiments or observed shoppers in supermarkets. The present research investigates this question in a relatively naturalistic online-grocery environment. Forty participants completed their w...

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Detalhes bibliográficos
Publicado no:Appetite
Main Authors: Benn, Yael, Webb, Thomas L., Chang, Betty P.I., Reidy, John
Formato: Artigo
Idioma:Inglês
Publicado em: Academic Press 2015
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC4376393/
https://ncbi.nlm.nih.gov/pubmed/25660339
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.appet.2015.01.025
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