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Distraction Effects of Smoking Cues in Antismoking Messages: Examining Resource Allocation to Message Processing as a Function of Smoking Cues and Argument Strength

Findings from previous studies on smoking cues and argument strength in antismoking messages have shown that the presence of smoking cues undermines the persuasiveness of antismoking public service announcements (PSAs) with weak arguments. This study conceptualized smoking cues (i.e., scenes showing...

詳細記述

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書誌詳細
出版年:Media Psychol
主要な著者: Lee, Sungkyoung, Cappella, Joseph N.
フォーマット: Artigo
言語:Inglês
出版事項: 2013
主題:
オンライン・アクセス:https://ncbi.nlm.nih.gov/pmc/articles/PMC4250969/
https://ncbi.nlm.nih.gov/pubmed/25477766
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1080/15213269.2012.755454
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