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Using a business model approach and marketing techniques for recruitment to clinical trials

Randomised controlled trials (RCTs) are generally regarded as the gold standard for evaluating health care interventions. The level of uncertainty around a trial's estimate of effect is, however, frequently linked to how successful the trial has been in recruiting and retaining participants. As...

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Detaylı Bibliyografya
Asıl Yazarlar: McDonald, Alison M, Treweek, Shaun, Shakur, Haleema, Free, Caroline, Knight, Rosemary, Speed, Chris, Campbell, Marion K
Materyal Türü: Artigo
Dil:Inglês
Baskı/Yayın Bilgisi: BioMed Central 2011
Konular:
Online Erişim:https://ncbi.nlm.nih.gov/pmc/articles/PMC3063210/
https://ncbi.nlm.nih.gov/pubmed/21396088
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/1745-6215-12-74
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