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A neuroeconomic theory of the decision process

We develop a neuronal theory of the choice process (NTCP), which takes a subject from the moment in which two options are presented to the selection of one of the two. The theory is based on an optimal signal detection, which generalizes the signal detection theory by adding the choice of effort as...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: Dickhaut, John, Rustichini, Aldo, Smith, Vernon
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: National Academy of Sciences 2009
Pynciau:
Mynediad Ar-lein:https://ncbi.nlm.nih.gov/pmc/articles/PMC2799727/
https://ncbi.nlm.nih.gov/pubmed/20080787
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1073/pnas.0912500106
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