Prescribers and Pharmaceutical Representatives: Why Are We Still Meeting?

CONTEXT: Research suggests that pharmaceutical marketing influences prescribing and may cause cognitive dissonance for prescribers. This work has primarily been with physicians and physician–trainees. Questions remain regarding why prescribers continue to meet with pharmaceutical representatives (PR...

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Detalhes bibliográficos
Main Authors: Fischer, Melissa A., Keough, Mary Ellen, Baril, Joann L., Saccoccio, Laura, Mazor, Kathleen M., Ladd, Elissa, Worley, Ann Von, Gurwitz, Jerry H.
Formato: Artigo
Idioma:Inglês
Publicado em: Springer-Verlag 2009
Assuntos:
Original Article
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC2695530/
https://ncbi.nlm.nih.gov/pubmed/19424764
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1007/s11606-009-0989-6
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