Designing a tobacco counter-marketing campaign for African American youth

The objectives of this qualitative study were to: a) identify common marketing themes and tactics used by the tobacco industry to entice African Americans (AA's) and youth to initiate and maintain smoking behavior, especially smoking mentholated brands of cigarettes, and b) determine AA youths&...

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Enregistré dans:
Détails bibliographiques
Auteurs principaux: Johnson, Doris M, Wine, Lauren A, Zack, Sharon, Zimmer, Eric, Wang, Judy H, Weitzel-O'Neill, Patricia A, Claflin, Vickie, Tercyak, Kenneth P
Format: Artigo
Langue:Inglês
Publié: BioMed Central 2008
Sujets:
Research
Accès en ligne:https://ncbi.nlm.nih.gov/pmc/articles/PMC2556031/
https://ncbi.nlm.nih.gov/pubmed/18822164
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/1617-9625-4-7
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