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Effect of Incentives and Mailing Features on Online Health Program Enrollment
BACKGROUND: With the growing use of Internet-based interventions, strategies are needed to encourage broader participation. This study examined the effects of combinations of monetary incentives and mailing characteristics on enrollment, retention, and cost effectiveness for an online health program...
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Main Authors: | , , , , , , , , |
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Format: | Artigo |
Sprog: | Inglês |
Udgivet: |
2008
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Fag: | |
Online adgang: | https://ncbi.nlm.nih.gov/pmc/articles/PMC2442737/ https://ncbi.nlm.nih.gov/pubmed/18407004 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.amepre.2008.01.028 |
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