Appraisal of anti-smoking advertising by youth at risk for regular smoking: a comparative study in the United States, Australia, and Britain

Objective: To compare the similarity in how youth in the United States, Australia, and Britain appraise anti-smoking advertisements with different characteristics. Design: Each participant viewed and evaluated a set of 10 anti-smoking adverts (from an overall total of 50 adverts) in a controlled exp...

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Detalhes bibliográficos
Main Authors: Wakefield, M, Durrant, R, Terry-McElrath, Y, Ruel, E, Balch, G., Anderson, S, Szczypka, G, Emery, S, Flay, B
Formato: Artigo
Idioma:Inglês
Publicado em: BMJ Group 2003
Assuntos:
Articles
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC1766098/
https://ncbi.nlm.nih.gov/pubmed/12878778
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tc.12.suppl_2.ii82
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