Effect of Televised, Tobacco Company–Funded Smoking Prevention Advertising on Youth Smoking-Related Beliefs, Intentions, and Behavior

Objective. To relate exposure to televised youth smoking prevention advertising to youths’ smoking beliefs, intentions, and behaviors. Methods. We obtained commercial television ratings data from 75 US media markets to determine the average youth exposure to tobacco company youth-targeted and parent...

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Detalhes bibliográficos
Main Authors: Wakefield, Melanie, Terry-McElrath, Yvonne, Emery, Sherry, Saffer, Henry, Chaloupka, Frank J., Szczypka, Glen, Flay, Brian, O’Malley, Patrick M., Johnston, Lloyd D.
Formato: Artigo
Idioma:Inglês
Publicado em: © American Journal of Public Health 2006 2006
Assuntos:
Research and Practice
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC1698148/
https://ncbi.nlm.nih.gov/pubmed/17077405
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.2105/AJPH.2005.083352
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