The reach and effectiveness of a national mass media-led smoking cessation campaign in The Netherlands.

OBJECTIVES: This study examined the reach, effectiveness, and cost-effectiveness of a mass media-led smoking cessation campaign including television shows, a television clinic, a quit line, local group programs, and a comprehensive publicity campaign. METHODS: A random sample of baseline smokers (n...

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Main Authors: Mudde, A N, De Vries, H
Format: Artigo
Jezik:Inglês
Izdano: 1999
Teme:
Research Article
Online dostop:https://ncbi.nlm.nih.gov/pmc/articles/PMC1508616/
https://ncbi.nlm.nih.gov/pubmed/10076483
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