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THE SPORT MARKETING MANAGEMENT MODEL
Sport marketing involves marketing fundamentals applied in one industry, the sport business industry. The development of sport marketing fundamentals is therefore based on basic marketing principles. The practice and activities of sport marketing are also based on basic marketing activities, but are...
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第一著者: | |
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フォーマット: | Artigo |
言語: | Inglês |
出版事項: |
Romanian Foundation for Business Intelligence
2015-06-01
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シリーズ: | SEA: Practical Application of Science |
主題: | |
オンライン・アクセス: |
http://seaopenresearch.eu/Journals/articles/SPAS_8_45.pdf
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