The Influence of Electronic Word of Mouth in Social Media on Yemeni Consumers’ Purchase Intentions
As a leading source of consumer knowledge, eWOM has been expanding and diversifying across various formats and platforms; yet social media has proven to be an especially effective platform for eWOM and remains one of the most significant sources of information. This study, therefore, reinforces the...
में बचाया:
| मुख्य लेखकों: | , |
|---|---|
| स्वरूप: | Artigo |
| भाषा: | Árabe |
| प्रकाशित: |
Taez University
2025-07-01
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| श्रृंखला: | مجلة العلوم التربوية والدراسات الإنسانية سلسلة الآداب والعلوم التربوية والإنسانية والتطبيقية |
| विषय: | |
| ऑनलाइन पहुंच: | https://hesj.org/ojs/index.php/hesj/article/view/1514 |
| टैग: |
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
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