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The Effect of Organizational Citizenship Behavior on Competitive Advantage

Frontline employees are an important source of differentiation and competitive advantage in the service sector. So in banks as the most important economical and service sector enterprise, employees organizational citizenship behavior is very important. Because Such employees are the most important s...

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Autors principals: Habib Rudsaz, Behrooz Rezaeemanesh, Shaghayegh Tavakoli
Format: Artigo
Idioma:Persa
Publicat: Allameh Tabataba'i University Press 2012-11-01
Col·lecció:مطالعات مدیریت بهبود و تحول
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Accés en línia:https://jmsd.atu.ac.ir/article_1842_72e66d02f24e245d1f6b5f9e17f757e3.pdf
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