Perceived attributes of artificial intelligence (AI) toward consumers’ AI attitudes and purchase intention in an AI powered retail shopping space
PurposeThe study aims to analyze the influence of perceived attributes of artificial intelligence (AI) on consumer purchase intention; it also examines the moderating effect of technology readiness (TR) on the link between AI related attitudes and consumer purchase intention for fast-moving consumer...
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| Hlavní autoři: | , |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Emerald Publishing
2025-08-01
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| Edice: | European Journal of Management Studies |
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| On-line přístup: | https://www.emerald.com/ejms/article-pdf/doi/10.1108/EJMS-05-2024-0047/10056060/ejms-05-2024-0047en.pdf |
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