Perceived attributes of artificial intelligence (AI) toward consumers’ AI attitudes and purchase intention in an AI powered retail shopping space

PurposeThe study aims to analyze the influence of perceived attributes of artificial intelligence (AI) on consumer purchase intention; it also examines the moderating effect of technology readiness (TR) on the link between AI related attitudes and consumer purchase intention for fast-moving consumer...

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Autors principals:	H.A. Dimuthu Maduranga Arachchi, G. Dinesh Samarasinghe
Format:	Artigo
Idioma:	Inglês
Publicat:	Emerald Publishing 2025-08-01
Col·lecció:	European Journal of Management Studies
Matèries:	Artificial intelligence Technology acceptance model Technology readiness Attitude to AI Anthropomorphism Retail
Accés en línia:	https://www.emerald.com/ejms/article-pdf/doi/10.1108/EJMS-05-2024-0047/10056060/ejms-05-2024-0047en.pdf
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