Franchisor-franchisee relationship quality: time of relationship and performance

Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and performance strengthen over time. Another perspective better reflects the peculi...

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Номзүйн дэлгэрэнгүй

Үндсэн зохиолчид:	Luís Fernando Varotto, Juracy Gomes Parente
Формат:	Artigo
Хэл сонгох:	Inglês
Хэвлэсэн:	Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo 2016-11-01
Цуврал:	RAE: Revista de Administração de Empresas
Нөхцлүүд:	Franchise Relationship quality Financial performance U–curve theory Time of relationship
Онлайн хандалт:	https://bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/64790
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!