Introducing a Novel Model to Determine CLV
Customer Relationship Management (CRM) is a productive tool for monitoring the customer and recognizing their characteristics, behaviors, and his/her requirements and anticipating his/her reactions in order to establish a long term and strong relation with customer. CRM is a business strategy select...
Shranjeno v:
| Principais autores: | , |
|---|---|
| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
University of Tehran
2009-03-01
|
| Serija: | Journal of Information Technology Management |
| Teme: | |
| Online dostop: | https://jitm.ut.ac.ir/article_19951_210645da2ccb9327a31a01548e530b14.pdf |
| Oznake: |
Brez oznak, prvi označite!
|