Cognitive Absorption and Continuance Intention of Financial Chatbots among Generation Z
Chatbots are becoming a new norm for consumer engagement across various business fields. There is growing evidence that Gen Z are embracing this new technology to fulfill their need for immediate gratification. In this article, we check the reasons for the continuance intention of chatbots by Gen Z...
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| Hauptverfasser: | , , , , |
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| Format: | Artigo |
| Sprache: | Inglês |
| Veröffentlicht: |
Regional Information Center for Science and Technology (RICeST)
2026-04-01
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| Schriftenreihe: | International Journal of Information Science and Management |
| Schlagworte: | |
| Online-Zugang: | https://ijism.isc.ac/article_736708_ed25967f53ceceac494d8b491a76d41f.pdf |
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