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TECHNOLOGICAL DRIVERS OF THE TRANSFORMATION OF MARKET POSITIONING OF UKRAINIAN BANKS UNDER DIGITALIZATION

The paper investigates the technological drivers of the transformation of the market positioning of Ukrainian banks under conditions of rapid digitalization of the economy and the development of fintech ecosystems. It elaborates theoretical approaches to defining the essence of technological transf...

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I tiakina i:
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Ngā kaituhi matua: Олександр Мінічев, Віолетта Харабара
Hōputu: Artigo
Reo:Inglês
I whakaputaina: FINTECH Alliance LLC 2026-04-01
Rangatū:Фінансово-кредитна діяльність: проблеми теорії та практики
Ngā marau:
Urunga tuihono:https://fkd.net.ua/index.php/fkd/article/view/5094
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