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MONITORING AND CONTROL ALGORITHMS FOR PRODUCT POSITIONING STRATEGY: INSIGHTS FROM BULGARIA’S BANKING SECTOR

Product positioning constitutes a fundamental strategic marketing process aimed at establishing a distinct and favorable perception of a product within the consumer’s mind relative to competing alternatives. In the context of the financial services sector, characterized by rapidly evolving market dy...

Whakaahuatanga katoa

I tiakina i:
Ngā taipitopito rārangi puna kōrero
Kaituhi matua: Tzvetelina Borisova
Hōputu: Artigo
Reo:Inglês
I whakaputaina: BelloPrint Pazardjik 2025-07-01
Rangatū:Journal of Bio-Based Marketing
Ngā marau:
Urunga tuihono:https://journalbbm.wordpress.com/2025/07/17/monitoring-and-control-algorithms-for-product-positioning-strategy-insights-from-bulgarias-banking-sector/
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