An Evaluating the efficacy of a traditional approach to marketing in the South African pharmaceutical industry during the Covid19 pandemic
Purpose: The purpose of this study was to evaluate the efficacy of a traditional approach to marketing in the South African Pharmaceutical industry during the Covid-19 pandemic. Design/Method/Approach: The study adopted a qualitative and exploratory research design with an interpretivist epistem...
Furkejuvvon:
| Váldodahkki: | |
|---|---|
| Materiálatiipa: | Artigo |
| Giella: | Inglês |
| Almmustuhtton: |
Oles Honchar Dnipro National University
2023-10-01
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| Ráidu: | European Journal of Management Issues |
| Fáttát: | |
| Liŋkkat: | https://mi-dnu.dp.ua/index.php/MI/article/view/438 |
| Fáddágilkorat: |
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