The Role of Social Media in Searching for Information About Productsand Making Purchasing Decisions by Customers 4.0
The aim of this paper is to find how social media affect making purchasing decisions by contemporary consumers, referred to as Customers 4.0. To start, we assumed that the development of digital technologies, the growing popularity of social media platforms, and changes in consumer information behav...
I tiakina i:
| Ngā kaituhi matua: | , , , |
|---|---|
| Hōputu: | Artigo |
| Reo: | Inglês |
| I whakaputaina: |
Jagiellonian University in Kraków
2025-09-01
|
| Rangatū: | Journal for Perspectives of Economic Political and Social Integration |
| Ngā marau: | |
| Urunga tuihono: | https://czasopisma.tnkul.pl/index.php/jpepsi/article/view/4213 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
|
