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Applicability of Relationship Intentions among the Civil and Building Engineering Contractors in the South African Construction Sector: A Case of B2B Industry

It is commonly believed that it is more expensive to attract new business than to invest in existing customers. This study investigates the applicability of relationship intention among civil and building engineering contractors (CBEC) and their concrete product suppliers (CPS). Furthermore, ascert...

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Главные авторы: Xitshembhiso Difference Chauke, Lehlohonolo Amos Masitenyane, Bakae Aubrey Mokoena
Формат: Artigo
Язык:Inglês
Опубликовано: Azure Academic Publishers 2025-04-01
Серии:African Journal of Inter-Multidisciplinary Studies
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Online-ссылка:https://journals.uct.ac.za/dut/index.php/ajims/article/view/1534
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