Exploring The Effects Of Buyer Impulsivity Factors And In-Store Environment Factors On Impulse Buying In Chain Stores
This study is a try to explore effects of buyer impulsivity and in-store environment factors on impulse buying in chain stores. Path analyses technique was used for analyzing the model and structural equation model and t-value test for evaluating hypothesis. Statistical society of this study is cons...
Na minha lista:
| Principais autores: | , , |
|---|---|
| Formato: | Artigo |
| Idioma: | Persa |
| Publicado em: |
University of Tehran, Faculty of Management
2015-12-01
|
| coleção: | مدیریت بازرگانی |
| Assuntos: | |
| Acesso em linha: | https://jibm.ut.ac.ir/article_50837_d18a6ce8e44e685603b0f6ec1fd97590.pdf |
| Tags: |
Sem tags, seja o primeiro a adicionar uma tag!
|