Behavioral Intention to Adopt Peer to Peer Lending: A Study on Indian MSMEs
The study examines critical factors that may affect peer-to-peer (P2P) lending adoption for Indian micro, small and medium enterprises (MSMEs). To determine the purpose of the study, a conceptual framework is developed by extending the Unified Theory of Acceptance and Use of Technology (UTAUT 2) the...
שמור ב:
| Principais autores: | , |
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| פורמט: | Artigo |
| שפה: | Inglês |
| יצא לאור: |
Ram Arti Publishers
2025-12-01
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| סדרה: | International Journal of Mathematical, Engineering and Management Sciences |
| נושאים: | |
| גישה מקוונת: | https://www.ijmems.in/cms/storage/app/public/uploads/volumes/95-IJMEMS-25-0160-10-6-2040-2060-2025.pdf |
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