Multimodal metapragmatics of German advertising discourse
The article analyzes metacommunicative utterances in German advertising discourse, which proves the possibility of integrating metapragmatics with multimodal pragmatics. Metapragmatics studies metacommunication, i. e. the organization and management of speech interaction by means of linguistics. Mul...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
V.N. Karazin Kharkiv National University
2023-12-01
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| coleção: | Вісник Харківського національного університету імені В. Н. Каразіна. Серія Іноземна філологія. Методика викладання іноземних мов |
| Assuntos: | |
| Acesso em linha: | https://periodicals.karazin.ua/foreignphilology/article/view/23129 |
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