upshot of cybercrime and brand trust on customer purchase intention of e-commerce
The rapid growth of digital marketing activities encourages the growth of e-commerce in line with the increase in internet users. The increase in the growth of E-Commerce is in line with the increasing number of cybercrime cases that occur. The phenomenon obtained in this study is that trust in bran...
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| Автор: | |
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| Формат: | Artigo |
| Мова: | Inglês |
| Опубліковано: |
Universitas Pendidikan Nasional
2021-12-01
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| Серія: | Review of Management, Accounting, and Business Studies |
| Предмети: | |
| Онлайн доступ: | https://journal.undiknas.ac.id/index.php/revenue/article/view/4132 |
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