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Factors Influencing Conative Loyalty in Anthropology Museum Tourism

Although the concepts of loyalty, service quality and customer satisfaction have frequently been discussed by scholars, their connections with emotional factors have rarely been investigated in the field of museum tourism. The Anthropology Museum of Guangxi focuses on unique ethnic minorities, which...

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Principais autores: Jing Jing Zheng, Hua wen Shen, Ka Yin Chau, Ting Liu, En Long Li
Formato: Artigo
Idioma:Inglês
Publicado em: University of Algarve, ESGHT/CINTURS 2021-04-01
coleção:Tourism & Management Studies
Assuntos:
emotional attachment
perceived quality
visitor satisfaction
conative loyalty
anthropology museum tourism
Acesso em linha:https://www.tmstudies.net/index.php/ectms/article/view/1351
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