Reputation and Guest Experience in Bali’s Spa Hotels: A Big Data Perspective
This study examines how psycholinguistic features of online reviews relate to guest satisfaction in Bali’s spa hotel market. Using LIWC-22 category rates from Google Maps reviews, a corpus of 15,560 quality-filtered reviews from ten leading spa hotels was analyzed. Exploratory factor analysis yielde...
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| Autors principals: | , , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
MDPI AG
2025-09-01
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| Col·lecció: | Tourism and Hospitality |
| Matèries: | |
| Accés en línia: | https://www.mdpi.com/2673-5768/6/4/180 |
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