MTEs and revisit intention: The mediating role of destination attachment and sharing experiences on social media
The study aims to investigate the role of destination attachment and sharing travel experiences on social media in the relationship between memorable tourism experiences (MTEs) and revisit intention. This study focused on Ha Long Bay, Vietnam, with limited research on predicting tourists’ intentions...
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| Principais autores: | , , |
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| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
LLC "CPC "Business Perspectives"
2024-04-01
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| Serija: | Innovative Marketing |
| Teme: | |
| Online dostop: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19945/IM_2024_02_Vu.pdf |
| Oznake: |
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