Modeling Customer Purchase Behavior in the Insurance Industry Using System Dynamics
The Iranian insurance industry is a system in which each of the population segments, customers and their types, revenue management, various investment methods, and advertising methods have nonlinear and bidirectional relationships with each other. Analyzing this industry requires a tool to consider...
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| Autors principals: | , , , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Ferdowsi University of Mashhad
2025-03-01
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| Col·lecció: | Journal of Systems Thinking in Practice |
| Matèries: | |
| Accés en línia: | https://jstinp.um.ac.ir/article_46017_9be86d4b865d15765da799a3aae80848.pdf |
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