The effect of Digitalization on Customer Engagement Applied on Microfinance Non-Banking Companies in Egypt
The aim of this research is to analyze the effect of Digitalization on Customer Engagement applied on the Microfinance Non-Banking Companies’ Customers in Egypt. According to the literature review, researchers developed the conceptual framework of the relationships between research variables (Digita...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Árabe |
| Publicado em: |
Damietta University, Faculty of Commerce
2024-01-01
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| coleção: | المجلة العلمية للدراسات والبحوث المالية والتجارية |
| Assuntos: | |
| Acesso em linha: | https://cfdj.journals.ekb.eg/article_324082_8bc1cbc20d615581145f72d34cbc6d36.pdf |
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