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A comparative Kano analysis on customer satisfaction based on customer and employment perspectives

These days, there is a tight competition among business units and all production units or service businesses attempt to use different techniques to increase their market shares. In such environment, customer normally says the last word, in fact, customer plays an important role and in many organizat...

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Главные авторы: Sakineh Noorinasab, Mohammad Hemati
Формат: Artigo
Язык:Inglês
Опубликовано: Growing Science 2012-08-01
Серии:Management Science Letters
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Online-ссылка:http://www.growingscience.com/msl/Vol2/msl_2012_103.pdf
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