Designing and Validating an Electronic Customer Relationship Management Model in Private Banks
Purpose: The purpose of this research was primarily to design the electronic customer relationship management model and explain its consequences.Method: Validation of electronic customer relationship in private banks based on mixed research and descriptive-exploratory method were used. On this basis...
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| Autores principales: | , , , |
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| Formato: | Artigo |
| Lenguaje: | Inglês |
| Publicado: |
Allameh Tabataba'i University Press
2023-07-01
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| Colección: | International Journal of Digital Content Management |
| Materias: | |
| Acceso en línea: | https://dcm.atu.ac.ir/article_14959_ac9d0f826babbcc025fdfbcc0e695db6.pdf |
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