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CUSTOMER BEHAVIOR TOWARDS TIN PACKAGED CHOCOLATES IN JAMSHEDPUR, INDIA

In the modern era of globalization, it has become a challenge to keep the customer as well as consumers in fold and even keep our natural environment safe and that is the biggest need of the time. This article is focusing on sustainable marketing. The aim of this article is to study and analyze cons...

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Detalhes bibliográficos
Principais autores: Roushan KUMAR, Suraj Kushe SHEKHAR
Formato: Artigo
Idioma:Inglês
Publicado em: Bucharest University of Economic Studies 2016-03-01
coleção:Business Excellence and Management
Assuntos:
Acesso em linha:http://beman.ase.ro/no61/5.pdf
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