Street food in digital era: Exploring the impact of social media reviews on consumer attitude and street food consumption intention
Type of the article: Research Article AbstractThe role of social media reviews in consumer food preferences is significant nowadays. Nevertheless, their impact on the informal markets of street foods in the developing economies has not been well explored. This study examines the effect of social me...
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| Autors principals: | , , , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
LLC "CPC "Business Perspectives"
2026-05-01
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| Col·lecció: | Innovative Marketing |
| Matèries: | |
| Accés en línia: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/24478/IM_2026_02_Haque.pdf |
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