Marketing Strategies of Museums in Quebec and Northeastern United States
Museums have never had it so good. New ones are being built all over the place, and existing ones are expanding; fund-raising campaigns have never been so successful, and visitor numbers have never been higher. Last year, for the first time ever, American museums attracted more than a billion visito...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Université du Québec à Montréal
2008
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| Acesso em linha: | https://hdl.handle.net/20.500.13089/lb8p https://journals.openedition.org/teoros/79 |
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