Assessing Corporate Clients’ Expectations on Relationship Building with a Digital Marketing Agency – A Qualitative Approach

Por Andreea Orîndaru, Mihaela Constantinescu, Daniela Ioniță, Ștefan-Claudiu Căescu, Florina Botezatu
Publicado em 2020-08-01

Studying the Digital Marketing Strategy through Big Data in Banking Sector

Por Ionuț-Adrian Mosescu, Ștefan-Claudiu Căescu, Florina Botezatu, Raluca-Giorgiana Chivu
Publicado em 2019-11-01

The Effects of Viral Marketing, Including Fake News, in Elections Campaigns

Por Florina BOTEZATU, Paul COSMOVICI, Ștefan-Claudiu CĂESCU, Maria Daniela FRAȚILĂ, Alina ALECU
Publicado em 2020-08-01

Valences of Corporate Social Responsibility in Air Transport in Romania

Por Ionuț-Claudiu Popa, Maria Daniela Frățilă, Raluca-Giorgiana Chivu, Florina Botezatu, Ionuț Mosescu
Publicado em 2019-11-01

The Effects of Viral Marketing as an Integral Part of Political, Social Marketing

Por Maria-Daniela Frățilă, Ionuț-Claudiu Popa, Alina Alecu, Florina Botezatu, Raluca-Giorgiana Chivu
Publicado em 2019-11-01

Using Big Data in Marketing and Advertising: A Case Study

Por Adrian Ionuț MOȘESCU, Raluca Giorgiana CHIVU, Ștefan-Claudiu CĂESCU, Ionuț-Claudiu POPA, Florina BOTEZATU
Publicado em 2020-08-01