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Circumventing Communication Blindspots and Trust Gaps in Technologically-Mediated Corporate Relationships: The Case of Chilean Business-to- Consumer E- Commerce

Trust is an essential ingredient of constructive human relationships, including economic exchanges. Blindspots are harmful omissions in strategy implemen tation due to reasons such as corporate inertia or management obsession in pursuing a certain vision mismatched with re...

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Опубликовано в::Journal of Theoretical and Applied Electronic Commerce Research
Главные авторы: Sergio Godoy, Claudia Labarca, Nicolás Somma, Myrna Gálvez, Marcos Sepúlveda
Формат: Artigo
Язык:Inglês
Опубликовано: Universidad de Talca 2015
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Online-ссылка:https://www.redalyc.org/articulo.oa?id=96538544003
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